What You Should Know About SEO and Your Website

I wrote “What You Should Know About SEO and Your Website” to help you understand what is important to Google for rankings. What You Should Know About SEO and Your Website

With the changes Google has made with recent updates I felt compelled to do my best to explain 

In Google’s continuing effort to provide folks with the most accurate search results Google Bots have been updated. Google Bots can now visit your site and actually understand your content. See the Semantic Search link below to really open your eyes.

In What You Should Know About SEO and Your Website I explain how the days of Keyword Stuffing to get good rankings are long gone.

What You Should Know About SEO and Your Website; will also show you the Safe Path I took with my #1 Recommendation Wealthy Affiliate.


Using backlinks on your site from other sites, especially any authority sites, is a very important Google ranking factor.

These backlinks help to build authority on your site which leads directly to higher rankings. Backlinks  done through Anchor Text (See Below) to your own work like Getting Started helps add authority to your site in Google’s eyes as well.

Your Content

Making sure to provide well researched, on point content that offers depth will also help greatly with your rankings.

According to Backlinko SERP (search engine results page) data from SEMRush showed longer more in depth content ranked higher. In fact on the 1st page of Google the average length of the results for posts were 1,890 words. Continue reading and you will soon Learn How to Build a Successful Online Business!

What You Should Know About SEO and Your Website

HTTPS What You Should Know About SEO and Your Website

Hyper Text Transfer Protocol over a Secured Socket Layer is what you see most anywhere you are dealing with financial transactions.

That means the sites data is encrypted for security. But guess what WordPress recently announced that they are going to that protocol for all their websites.


Not only do images make your work stand out with Eye-Candy appeal, it turns out that Google loves them too.

Studies have shown that websites that offer content with at least 1 image outperformed those without any.What You Should Know About SEO and Your Website

There was no correlation to multiple images being more beneficial.

Always make sure to provide an .alt attribute for each relevant image that you use.

That’s so that if the image is not displayed an explanation is provided. The .alt attribute is also for the sightless using screen readers to gain full understanding.

Above are the 1st 4 things of What You Should Know About SEO and Your Website. As you continue reading you may be starting to understand why you might need some schooling? What You Should Know About SEO and Your Website

Creating a website is a very simple process as you may have seen from my Build Any Website Free page.

To have your websites perform properly 1st for your Readers and then for the Google Bots is the logic you’ll need for success.


Keywords used to be the manner in which Google’s bots could locate pertinent information while performing a search for someone.

As with many things in technology the formulas used behind the scenes have become increasingly more intelligent.

Semantic Search

Enter Semantic Search the latest enhancement introduced to web browsing. With the awesome power of Semantic Search Google Bots can now start to understand your content. What that means is that the Google Bots can much more easily sort website content for accuracy. This in turn will provide the absolute best user experience for everyone searching the web with Google.

Categories What You Should Know About SEO and Your Website

When you start writing posts after the foundation of your website nailed down, using Categories is usually helpful for your readers.

Categories are like a filing cabinet on your website. It is important to provide logical hierarchy to Google and catagories help.  Google also uses Tags to with catagories to provide the best search results.

Bounce Rate

Your Bounce Rate is measured as a percentage of visits to your site without any interaction. Google wants to know if folks go to your site and find it of value.

Value online usually equals time spent at a site with pages being read and links being utilized. If you have a high bounce rate, that is a metric that will affect your overall rankings negatively.

With What You Should Know About SEO and Your Website is of vital importance if you ever hope to provide a website of value. By providing a well-crafted website of value in most any niche can in turn easily be monetized.

Anchor Text 

Anchor text is simply text of importance that you have designated with a link to other information. In other words it is the clickable text of a HyperLink. Exact Match Anchor Text is still a strong Google metric that is used to calculate SERP.What You Should Know About SEO and Your Website

Inside my #1 Recommendation Wealthy Affiliate I teach folks daily how to apply tips like this to their work with wonderful results.

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Hi I am Gary and I Have Over 25 Years of Technical & Online Experience.I Would Love to Show You How You Can Be Out of Work Making Money!Any Questions or Comments Please Leave them Below, I Answer All Personally.

10 thoughts on “What You Should Know About SEO and Your Website

  • December 23, 2016 at 3:08 pm

    Great article.

    I’m still getting to grips with SEO and the concepts behind page rankings. I wasn’t aware that keywords aren’t quite as important as they used to be – lots of guides still bang on about keyword searches as the be all and end all.

    I’m currently trying to work on securing more backlinks from authority sites (which can be very difficult when first starting). However I wasn’t aware that anchor text links were beneficial to rankings which is great.

    Additionally I think the idea that google bots can now start to actually understand site content is brilliant and a massive step forward – I pride myself on very accurate writing with lots of evidence so that should be of benefit to me


    • December 23, 2016 at 7:26 pm

      Hi Ed,

      I am Happy my article helped you out. The older information will still talk up keywords big but Google has gone beyond that.

      Getting backlinks from authority sites will help but they are difficult to get this much is true. Anchor text has been important right along. Google likes it when you link back to your own content showing Google that you think it has value.

      With the bots starting to Semantically Index web content, that will really help people get what they are searching for I think. I also believe it will make it easier to get ranked as well with good, well researched content in your niche.

      Ed thanks again for stopping by, so please I was able to assist, all my best,


  • December 23, 2016 at 3:24 pm

    Hi, Gary. The many changes in SEO and Google updates had me all confused and this article has at least helps to straighten it out. I wonder what will be in store for SEO in 2017!
    I guess it could be focussed on getting the website mobile friendly, which will then rank your site better?

    • December 23, 2016 at 7:18 pm

      Greetings, yes as Google continues to try and do what it does better, the way we need to write is affected.

      I have always been big on thorough content so most of my stuff gets read. As they shift to more Semantic Indexing my content should still rank well, but I was surprised how much less important keywords have become.

      Come 2017 I think a lot of the more inferior content will start to disappear. Thanks again for stopping by and sharing your thoughts, all my best to your success,


  • January 17, 2017 at 1:53 pm

    Hey Gary,
    Reading your post was a good reminder for me that there’s a lot involved with creating a website that Google discovers, likes, promotes, and keeps up in the top rankings. It’s a difficult job, but I think you had some great tips on how to get it done.
    I was under the impression that backlinks aren’t very helpful anymore… is this changing back? I had heard that doing extra work to get backlinks (backlink parties, webmaster connections, etc) can actual damage your site rank. Any thoughts on that?

    • January 17, 2017 at 4:26 pm


      Thanks so much for stoppimg by and sharing your thoughts.

      As for the backlinks what I was talking about were quality backlinks from authoratative sites with an .edu, something like Academia.edu would be great. I was not referring to the kind you could buy online in bulk that as you mentioned would harm your site.

      The main focus for Google is the quality content, now that their bots can start to understand what we write it is more important than ever to provide top notch content.

      Thanks again for stopping by all my best,


  • July 7, 2017 at 8:04 am

    Thank you fro this informative post.

    I have been doing SEO for 3 or 4 month so I am a just a starter and I have to improve my site and the tips you have just provided are awesome.

    I hope I will be able to create a good website with your help you are providing through your website.

    Keep up the good work

    • July 7, 2017 at 1:11 pm


      Thank you so much for swinging by and the kind words.

      I would love to continue to assist you. 

      Try to catch my other SEO posts, they should help as well. All my best to your future success,


  • October 20, 2017 at 5:06 am

    Hi Gary, regarding using the alt tag in images to achieve high rankings in the likes of Google’s Images Results to which I’m becoming more successful, some of my images presented within the Search Results don’t always link back to my post, rather they throw up the image alone. Is there a way I can link these back to my post? I have tried using the link within WordPress but this becomes annoying if it’s clicked within the post.
    I have heard there is a plugin but I’m trying to restrict the amount I use.
    Thank you,

    • October 20, 2017 at 7:24 am

      Greetings Simon,

      I have not run into the issue you have described. I did some checking and I found a plugin for you that may help.

      This plugin scans your content and images and tries to apply the correct Updated Image Tag Alt Attribute. I would think that when they are clicked the reader would be brought directly back to your content.

      I hope this helps, if not stop back and drop me another note. All my best to you Simon.



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